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6 Types of Chocolate Cake for Your Business

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What's better than cake and chocolate? Surely a cake made of chocolate is the answer. Chocolate cake is a well-loved dessert. It is so well-loved that there are various types of cakes made from chocolate!

In running a cake business, it is important to know what types of chocolate cakes there are, so that you can get inspiration for the next menu in your business. Who knows, your next cake may be the product that attracts more customers to your business.

Check out the following article to find out the different types of chocolate cakes, as well as some tips on running a cake business.

6 Delicious Chocolate Cake Types

1. Chocolate mud cake

mud cake

Chocolate mud cake is a cake with a rich chocolate taste and a moist texture. Many describe this cake as a real chocolate sensation. Its dense structure makes the chocolate flavor perfectly concentrated, making it taste like pure chocolate. Perfect choice for chocolate lovers.

Chocolate mud cake was developed in the United States in the 1970s. This cake comes from the southern United States near the Mississippi River. Its name which literally means “chocolate mud cake” was given because this delicious cake has an appearance that resembles the silt along the banks of the river.

2. Chocolate fudge cake

fudge cake

Fudge is a sweet confection made by mixing and heating milk, butter, and sugar until they form soft balls. It is then allowed to cool and whipped until it has a creamy consistency. Fudge is a confection made mostly with chocolate as the main ingredient, although sometimes it is also made with vanilla flavor.

Although it is similar to chocolate mud cake, chocolate fudge cake is not that dense. Made from four layers of chocolate fudge sponge covered with soft chocolate buttercream, each layer of the cake is very moist. Chocolate buttercream, which has a chocolate flavor that is not too strong, has a light, soft texture and melts in your mouth.

3. Chocolate lava cake 

lava cake

Chocolate lava cake is one of the most popular chocolate cakes there is. You can find them in any restaurant, yet they never fail to impress people with their gooey, oozing melted chocolate center. 

Made from sugar, flour, butter, and chocolate, this creation has a characteristic soft texture in the middle. When you cut the center, the chocolate will melt easily, giving a luxurious feel to anyone who tastes it.

4. Chocolate mug cake

mug cake

Simple and delicious! Those two words are enough to describe how unique this one creation is. As the name implies, chocolate mug cake is a cake made in a mug. Without the need for sophisticated baking skills, you can make chocolate mug cakes with simple equipment in no time. Just put flour, sugar, eggs, and milk in a cup, then bake in the microwave for 1-2 minutes.

5. Chocolate truffle cake


This chocolate truffle cake will satisfy even the fussiest of chocolate addicts. It is a simple cake consisting of chocolate, heavy cream, and butter. This soft and luxurious cake is covered with ganache glaze and bittersweet filling, making it perfect for chocolate lovers.

Chocolate truffle cake can be an option for those of you who want to enjoy chocolate cake with a classic touch. This chocolate truffle cake will satisfy even the fussiest of chocolate addicts. It is a simple cake consisting of chocolate, heavy cream, and butter. This soft and luxurious cake is covered with ganache glaze and bittersweet filling, making it perfect for chocolate lovers.

6. Opera cake

opera cake

Chocolate cake lovers must be familiar with this French cake. Opera cakes have a rather minimalistic appearance, but the taste is unquestionable. Opera cake consists of several layers of almond sponge cake smothered in coffee syrup, then filled with coffee buttercream and chocolate ganache. The surface of the cake which is doused with chocolate ganache on top is glossy brown and smooth so that it looks like an opera stage.

Because of the complexity of these layers, this opera cake is famous for its rich and delicious taste. Although layered, in the original recipe opera cake is a dessert that is no more than 4 centimeters high. The combination of finely crunchy almonds, chocolate, and coffee-scented buttercream creates a glamorous taste image. Although rich in taste, opera is still 'light' and not overpowering.

Do you want to know how to make this amazing opera cake? Check out this recipe.

6 Tips for Running a Cake Business

The increasing number of online cake shops and offline cake outlets that have sprung up might make you feel rivaled. But don't worry, here are some tips that you can apply in your cake business.

1. Careful planning and risk mapping

Before starting a business, make sure you have a well-thought-out plan. This plan must cover various aspects of the business, starting from the capital, the limits of your ability as a baker, analysis of the target market, competitors, current trends in the pastry world, to the innovations you want to do. Proper planning will help you achieve the goals you want to achieve more realistically.

No less important is the mapping of the risks you could face when starting to sell chocolate cakes. This could include how to respond to complaints from customers, ensuring that the cake ingredient provider is always safely under control, and overcoming the steps taken by competitors.

If you are already running a business but have not done careful planning, then do it as soon as possible so you can have a clear picture of the state of your business now and where you can take it.

2. Record all income and expenses

This is a vital area, no matter what type of business you are in. Make sure you record all your financial transactions, however small they may be. Also, make sure the notes you make are neatly archived so you can measure the profits or losses you get.

It is undeniable, making financial records is quite difficult. However, now there are many supporting applications that can help you make financial records neater and easier. One of them is the Recipe Cost Calculator from Embassy Chocolate which will be very helpful in determining the price of your product.

3. Customer Service

It's pretty obvious – but you'd be surprised to know how many businesses neglect good customer service. There will always be demanding, unrealistic, or even rude customers. However, in the end, it is the customer service you offer your customers, that will keep them coming back for more.

Ask yourself: what can I do to make this interaction memorable and positive? Showing that you care about their demands and understanding that they are paying for the services and products you offer, will make them your loyal customers.

4. Never stop learning

The practice referred to here is not only about baking or cake decorating – to improve your skills, it is highly recommended to take various courses, whether it's studying marketing, bookkeeping, or customer service. Even though you may feel that you are quite familiar with it, with things like marketing and so on, there are often new updates that you may not know about.

Of course, learning cake decorating skills is still important so you don't miss trends and attract new customers. One of the most economical and great ways to practice some decorating techniques, you can buy some styrofoam cake dolls and use them over and over again. Practice can help improve your cake decorating skills, and wow your customers in the process.

5. Determine an effective promotion strategy

An equally important step for entrepreneurs to take is to determine an effective promotion strategy. In addition to utilizing the classic word-of-mouth strategy, now you can also optimize promotions through various social media channels. Starting from Instagram, Twitter, Pinterest, to Tiktok. Also consider holding discounts, partnering with food influencers, collaborating with other businesses, and other promotional strategies.

6. Find your niche

You have to find a suitable niche for your chocolate cake business. This is the key to building a successful business. Find a niche where you feel most comfortable and best able to differentiate yourself from the competition. 

Maybe you want your cake to be liked by children, then you can offer a cake with cute and colorful designs. 

Or maybe, you want to make a cake with a premium taste for customers, then Embassy Chocolate is the right choice. We are a specialist brand of couverture chocolate that is #ProudlyAsian. We proudly manufacture our chocolates in Indonesia to create versatile couverture chocolate products for all your needs. For more information about our products, please contact us here.

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